Join Matt Sonnhalter for a Marketing Minute and learn about the modern press release and how key elements make it a strong, effective communication tool.
To view other videos from Sonnhalter, visit our YouTube channel here and let us know if there’s a B2T marketing topic you’d like us to cover.
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Marketing Tools, Public Relations | Tagged: marketing minute, matt sonnhalter, modern press release, press release, public relations | 
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Posted by tradesmeninsights
We’ve been hearing for years that print is “dead” and digital media reigns. However for B2T, print is still and important medium.
Join Matt Sonnhalter in the next installment of our Marketing Minute series to find out more about why you shouldn’t call time of death of print advertising.
To view other videos from Sonnhalter, visit our YouTube channel here and let us know if there’s a B2T marketing topic you’d like us to cover.
Leave a Comment » | Marketing Tips, Traditional Marketing | Tagged: B2T marketing, is print dead?, marketing minute, matt sonnhalter, print advertising, print marketing, print media, professional tradesmen, video | Permalink
Posted by tradesmeninsights
Quick Response (QR) codes seem to be everywhere. They can be a great tool in mobile marketing if you use them correctly.
In the latest video in Sonnhalter’s Marketing Minute series, Matt shares some ways to use QR codes effectively to reach a mobile audience.
To view other videos from Sonnhalter, visit our YouTube channel here.
Leave a Comment » | Marketing Tips | Tagged: marketing minute, marketing tips, matt sonnhalter, mobile marketing, QR codes, quick response codes | Permalink
Posted by tradesmeninsights
Do you use a creative brief to guide your marketing plan?
In the most recent Marketing Minute video from Sonnhalter, Matt explains what this useful marketing tool is and the 11 elements that Sonnhalter’s creative briefs include.
To view other videos from Sonnhalter, visit our YouTube channel here.
Leave a Comment » | Marketing Tips | Tagged: b2b, b2t, B2T marketing, creative brief, integrated marketing., marketing minute, marketing plan, marketing planning, marketing strategy, marketing tip, matt sonnhalter | Permalink
Posted by tradesmeninsights
Do you have a USP? Do you know what a USP is?
USP stands for Unique Selling Proposition and it is an important part of developing a marketing program.
In the first video of Sonnhalter’s Marketing Minute series, Matt explains how to develop a good USP for your next marketing program.
Leave a Comment » | Marketing Tips | Tagged: marketing minute, matt sonnhalter, Unique Selling Proposition, USP, video, what is your unique selling proposition? | Permalink
Posted by tradesmeninsights
Tradesmen Insights 